Volume I · The Conversion Club
The oldbecomes the new.
A members-only club for the art of converting what you already own.
Join the waitlist Nothing is bought. Everything is made.
As worn by
9
pieces dressing Sarah Jessica Parker — marked in the archive as "as worn by SJP."
300K
Instagram, built organically over nine years.
600+
emails in twenty-four hours from a single reel.
Featured in
Member of
Converted Closet
Not a brand. A practice.
Converted Closet is the work of turning what you already own into what you actually want to wear. No new yardage. Nothing discarded. Just cut, re-stitched, re-cased, re-imagined by hand — and a community of people who have stopped shopping that way and started making that way instead.
-
Convert.
Take what’s already in the closet. Re-cut, re-worked, re-wearable — until the piece becomes something you actually reach for.
-
Create.
Make something only you have. Signatures over silhouettes. The point isn’t newness — the point is that it belongs to you.
-
Connect.
A room of people who care about what they put on and about what it took to get there. Quiet, considered, not for everyone.
The Conversion Club
Where Kate's full creative world lives.
The room behind the Instagram. Extended cuts and unscripted conversations. Etsy baskets built live that you can shop alongside. Vintage-fair outings and the traders behind them. Monthly live Q&As over Zoom. It is the work that does not fit in ninety seconds — and the people who want to see it.
One tier, $15 a month, no gatekeeping within. Just the whole closet, open.
Four minutes why conversion, in Kate's own words
What's Inside
Seven drawers. One closet.
01
Extended Before & Afters
The full conversion, start to finish. Felt-table close-ups, every decision, every stitch.
02
Open Basket
Etsy sessions where Kate builds the basket live. The link goes straight to a public collection you can shop alongside her.
03
Nancy Conversations
The longer talks with Nancy. Unscripted, uncut, too real to trim.
04
Vintage Fair Visits
Manhattan Vintage and beyond. Meet the traders, see the finds, hear the stories.
05
Story Time
Thinking out loud about an unconverted piece, before the first cut. The pre-decision counterpart to Before & After.
06
Alteration Conversations
Kate posts a piece. The room decides what happens next.
07
Monthly Live Q&A
Five questions answered, open floor after. Zoom, every month, members only.
Member Perks
More than content.
15%
discount on every shop drop.
24h
early access before the public.
10%
off featured vintage traders.
$15 a month. One tier. No gatekeeping.
The founder
Kate McGuire.
A British designer working out of New York. Nine years of converting — cutting, stitching, reworking — garments that already existed. No new yardage. Just what the closet already holds.
Sustainability training through the University of Cambridge and Harvard Extension School. Dresses in the Sarah Jessica Parker archive, catalogued as "as worn by SJP." A small team in Brooklyn, and a quietly growing room of people who believe the next piece is probably already in the closet.
- Training Cambridge · Harvard Extension
- Based New York · London
- Practice Conversion, not consumption
Founding Members
The first 500 get in first.
Waitlist opens before the doors do. Founding members get early access at launch, a permanent founding-member tag in the app, and the launch price locked in for life.